It's fresh, user-friendly, and superversatile. You get the feel and flexibility of long hair without the extra length and weight. The look is also a favourite of editorial and runway stylist Luigi Murenu—and he is not a man to trifle with ho-hum styles, having worked with Madonna, Kate, and Scarlett.
"It's much cooler than really long or really short hair, which are usually styled one way," Murenu says. "Medium length allows for play and imagination."